We are expanding our marketing team by welcoming two new members to help drive business growth through identifying new opportunities for product development and exploring new applications and markets for our existing product portfolio.
Simon Baugh joins us as a Segment Manager for Building and Industry, where he will be responsible for developing our solutions for applications within the building services and industrial markets. Tasked with identifying growth sectors and promoting the benefits of our pipework systems to new and existing customer bases, while recognising new opportunities for product enhancements and additions, Simon is relishing the challenge.
The ideal person to take on the role, Simon has a wealth of marketing experience within building and industry sectors at the likes of Link 51, Mears Group and Tarmac. With a proven track record of refining and developing brand portfolios, launching products into new markets and driving growth through new customer channels, we are excited to have Simon on board.
Joining us in a newly created position, Kay Lake takes on the role of Market Intelligence Analyst and will be responsible for identifying new industry trends and opportunities, undertaking market research, as well as providing insight for new product development projects. Kay will also be working with our sister companies GPS PE Pipe Systems and Philmac UK, so will be well placed to identify opportunities for collaborative working and joint product and project initiatives.
Kay comes into the team with more than 20 years experience in a market intelligence role at Tarmac, bringing a wealth of industry knowledge and expertise with her, which will be invaluable in this role.
Commenting on the new team members, our Marketing Director, Tim Handy, said: “We enjoy a strong position in the sectors we operate in, with many of our market-leading brands specified as standard in a range of applications. While we want to retain these market-leading positions, we also have ambitious growth plans to enhance our product portfolio and promote our solutions for new applications, market sectors and customers.”
“Simon and Kay are two fantastic additions to the team that will really help us to focus our growth activities and drive the company forward. They both bring with them a wealth of knowledge and experience that they are sharing with the business and are already working on some exciting developments, which we are all looking forward to seeing come to fruition.”